PING!

Identity, Packaging, Campaign

PING!

Ping! came to us to help them challenge the “soda quo”. This brand offers 6 unique fruit flavors that are low in sugars, but high in flavours.

 

We’ve been with this brand since its inception – crafting its identity, colours, packaging, tone of voice and the personality of its flavours, around it’s core beliefs of fun times, youthful energy and being innovative.